|
WHY ON LINE
BOOKING?
The web is
an exploding medium and presents an
immense sales opportunity for the
global hotel industry.
Traditional methods of hotel
reservations are rapidly changing
with the Web emerging as a major
force.
Until
recently hotels had relied on e-mail
requests and promoting themselves on
third party Web sites. However
current research indicates that:
-
E-mail requests lose 35% of
potential on line bookers!
-
5 times as many bookings can
originate from each hotels own
Web site as opposed to all the
third party Web sites
collectively!
As a
result
HBN Online was created to
enable accommodation providers to
capitalise on the web's sales
opportunity with immediate effect
and minimal cost. |
